VOLUME XIII,  ISSUE  - JAN - FEB,  2018

mopar memos The latest news, rumours & Info!

FEATURES

Spring Festival 2018 at the Auto Club Raceway Pomona, March 10, 2018

 

 

Photos courtesy of SoCalLX.com and Fiat Chrysler Automobiles

Spring Festival has grown into one of the largest and most exciting LX only events in the country. This year the event will be held at Auto Club Raceway at the Fairplex in Pomona, California and will include the NHRA and the opportunity to run the historic Pomona Dragstrip.

 

Back in 2004 (the 2005 model year), FCA (then Chrysler) started a revolution—bringing back the famed HEMI engine badge in two car models, the Chrysler 300 and the Dodge Magnum. “That thing gotta a HEMI in it?!” was the tagline in the TV commercials that heralded the return of the King of the Street and Strip.

 

Now, you can nitpick all you want about whether or not the Gen III HEMI is a “true” HEMI since it doesn’t have a full hemispherical combustion chamber and high domed pistons. Modern emissions requirements and consumer fuel mileage demands ruled that out of the new engine design. But what really matters is that the Gen III HEMI uses the same opposed valve design as the first two generations of HEMI engines, and it’s that design that allows the Gen III engine to breathe like, well, a HEMI. Airflow is power and the new HEMIs had lots of both.

 

For model year 2006 Dodge added the new Charger to the lineup. The Charger, 300, and Magnum all shared the same platform, the LX chassis. All three cars had all the modern amenities, port fuel injection and came in various trim options from V6 up to the top-of-the-line SRT8.

 

The first change in the platform came for the 2008 model year Dodge Challenger (available only in SRT8 trim with the 6.1L HEMI in 2008). This new, shortened wheelbase version of the LX platform was coded as the LC chassis by Dodge. Now you could have four flavors of modern MOPAR, Charger, 300, Magnum, and Challenger.

 

When the restyled Dodge Charger was introduced in 2011, the chassis had enough changes to warrant a new designation, the LD platform. So, technically, we have the LX, LC, and LD family of chassis. But, generically the whole shebang is often just referred to as the LX series.

 

The LX series has been a huge hit from day one and its legion of fans grows every year. These fans included a handful of owners in Southern California who started the website, SoCalLX.com. Their first gathering back in 2004 consisted of four vehicles. In 2005 their annual gathering grew to almost 100 vehicles. In 2006, they held their first Spring Festival and over 300 vehicles showed up from all around the US and Canada. Fast forward to today and well over 1,500 vehicles and 4,000 attendees are expected for Spring Festival 2018.

 

We spoke to Jon Welfringer, one of the OGs of SoCal LX. “I was one of the original four vehicles that met up for the very first time in 2004. There were only four vehicles because the new LXs—at that time just the Chrysler 300 and Dodge Magnum—were so popular that no one could get their hands on one. Never did I think back then that I would still be involved 13 years later, organizing events for the LX platforms.”

“From a little acorn a mighty oak tree grows.” These are the first four vehicles at the first gathering that would come to be known as Spring Festival.

Chrysler, Dodge, Mopar and SRT support Spring Festival big time. Many executives from our favorite car brands attend. Here, Mark Trostle, head of Dodge and SRT design, speaks to the crowd.

 

SoCalLX.com feels that as a community and enthusiast event they are fortunate to have gained the support of Chrysler, Dodge, Mopar and SRT. Spring Festival has had many executives in attendance from both the local SoCal office as well as Auburn Hills. The Spring Festival is becoming one of their favorite events as well.

 

“The FCA US LLC, California Business Center is more excited than ever to support the Spring Festival of LXs as we move into 2018,” said Eric Munk from FCA Marketing. “This event marks the 13th year of this truly one of a kind event. Amazingly, this event has continued to grow each and every year since inception back in 2006.  Originally, there were just a handful of cars in our Business Center parking lot; in short order we outgrew the parking lot and never looked back. We are challenging ourselves to add even more content this year and therefore moved the event to the Pomona drag strip. I don’t want to say too much regarding what we are working on…but, let’s just say the Demon is in the details…We intend to offer more than just a few surprises in Pomona this year as we elevate the LX event to a new level!”

 

You had us at “Demon” Eric. Spring Festival is also one of our favorite events. We had the misfortune of missing the last two events in a row due to conflicts with our drag racing schedule. But not this year, and we are very excited to be coming back to Spring Festival.

 

New Venue for 2018—Historic Auto Club Raceway at the Fairplex in Pomona.

 

Yes, there will be drag racing!

If you haven’t had a chance to get a Dodge Thrill Ride, you need to come to Spring Festival. Professional drivers take you for Ride with a capital “R”. Drifting, check. Autocross, check. Thrills, you betcha.

 

This year, Spring Festival will be held on March 10, 2018, at Auto Club Raceway at the Fairplex in Pomona, California. This venue provides plenty of space for the car show, Dodge Thrill Rides, Vender Midway, and more.

 

An exciting development is for the first time at a Spring Festival there will be drag racing run by the NHRA. And not just at any old dragstrip, but at the home of the Winternationals and NHRA Finals. Outside of these two NHRA national events, enthusiasts and racers have virtually no other opportunity to make passes down this historic track.

 

Details on running the track were not finalized by this issue’s deadline, so for the latest news keep checking the SoCalLX.com website and social media pages (detailed at the end of this article). We’ll be following right along with you, because this year MoparMax will be there with the MoparMax Maulin’ Magnum driven by our new hot shoe, Jennifer Caputo-Armstrong. In addition to holding an NHRA Super Gas license, Jen is a Hollywood Stuntwoman, stunt driver, athlete and former Pro Woman Motocross racer. During her close to 25-year movie career she has performed and coordinated stunts in over 200 major movies and TV shows in many international locations as well as her home base of Hollywood, California. She will be in our booth and also running the Maulin’ Magnum down the track, hoping to better the car’s best time to date of 9.80 seconds.

 

Spring Festival of LXs is the perfect opportunity for you to experience one of the best Mopar automotive events in the nation. Attending the Spring Festival puts you in the heart of the LX community and the surrounding automotive scene for one of the biggest events of the year. The 2018 Spring Festival is already shaping up to again be the largest Spring Festival to-date as well as the most attended by both supporting vendors and Chrysler/Dodge/SRT staff. Whether this is your first time to attend this event or you are a returning attendee, we think you will find that this is the best show available to engage with other the 300/Charger/Challenger/Magnum owners and product vendors. In addition, SRT8 variants of the Jeep Grand Cherokee and Dodge Durango will also be permitted to attend. And if you want to attend, but you can’t bring your LX ride with you, don’t worry as there will be parking available for non-LX cars. Fairplex food service will be offering various food selections at the Spring Festival. The Fairplex will have several food trucks and concessions open for attendees to purchase food and drinks.

 

There’s plenty of time to make arrangements to attend this year’s Spring Festival. Check their website and social media pages for the latest details on the event, hotels, drag racing updates and more. We hope to see you there.

 

CONTACT INFORMATION

Website: www.socallx.com

Facebook: www.facebook.com/SpringFestivalLX

Questions regarding registration: Registration@Socallx.com

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